Articles
Customer Lifetime Value: A Vital Marketing/Financial Concept For Businesses
Abstract 189 | PDF Downloads 146 | DOI https://doi.org/10.19030/jber.v10i1.6728Page 1-10
Self-Concept, Locus Of Control, Media Exposure, And Behavior Of Youth Toward Luxury Products Purchase
Abstract 167 | PDF Downloads 184 | DOI https://doi.org/10.19030/jber.v10i1.6729Page 11-18
Utilizing Political Ideologies To Market A Political Candidate
Abstract 81 | PDF Downloads 113 | DOI https://doi.org/10.19030/jber.v10i1.6796Page 19-24
Self-Concept, Gender, And Product Type: An Investigation Of Brand Loyalty
Abstract 301 | PDF Downloads 235 | DOI https://doi.org/10.19030/jber.v10i1.6731Page 25-36
The Low Cost Carrier Revolution Continues: Evidence From The US Airline Industry
Abstract 339 | PDF Downloads 318 | DOI https://doi.org/10.19030/jber.v10i1.6732Page 37-44
FEDs Impact On The Value Of Dollar Through Interest Rates
Abstract 72 | PDF Downloads 79 | DOI https://doi.org/10.19030/jber.v10i1.6733Page 45-52
Restaurant Reviewer Liability For Defamation In A Global Context
Abstract 229 | PDF Downloads 132 | DOI https://doi.org/10.19030/jber.v10i1.6734Page 53-62